Pre-Release Music Research · by Thematic

Real listeners. Real feedback. Fast.

Soundcheck gives labels and music marketers a direct line to verified music fans - targeted by territory, genre affinity, and listening behavior. Ask any question. Get answers in days, not weeks.

8,000+ responses/week
Would you use this song in your videos?
▮▮
unreleased track
unreleased track
your artist • Follow
👎 Not
🔥 Yes
220+ countries
The problem with music research

Most listener panels weren't built for music.

Traditional research tools give you a score. Soundcheck gives you signal - from people who actually listen, playlist, and share music.

Traditional research tools

  • Recruited panelists who take surveys for money, not because they love music
  • Generic demographic targeting with no genre or listening-behavior layer
  • Weeks of setup, panel recruitment, and report turnaround
  • Feedback from listeners who won't actually stream, share, or playlist the track
  • A score. Not a conversation.

Soundcheck

  • Real music fans already engaged on the Thematic platform
  • Target by country, genre affinity, and listening history
  • Responses within days - no panel recruitment delay
  • Feedback from people who add songs to playlists, share music, and follow artists
  • Quantitative scores and qualitative text responses, in one place
How it works

From brief to insights in days.

No panel recruitment. No lengthy setup. Share your track and tell us what you want to know.

1

Submit your brief

Share the track, tell us what you need to know, and define your audience. We handle the rest.

2

We match your listeners

We surface your campaign to matched fans using location, genre affinity, and listening behavior - not just profile fields.

3

Fans respond

Votes, ratings, and written reactions come back through Thematic's existing feedback interface - the same one already driving 8,000+ responses a week.

4

You get the data

A synthesized report with key themes, standout quotes, and sentiment breakdown - plus raw data if you want to go deeper.

Target by:
Territory Genre affinity Listening history Demographic Language Platform behavior
The exchange

You ask. You get.

Questions you can ask
Mood

"What does this remind you of? Where would you listen to it?"

Playlist fit

"Would you add this to a playlist? What would you call it?"

Comp artists

"Who does this remind you of? Who would you put them next to?"

Custom

Any question your team needs answered.

What comes back
Soundcheck Report
unreleased track · 500 responses · UK + US
Would you add this to a playlist?
Yes
73%
Not
27%
Top listener response
"This reminds me of a late summer road trip - windows down, no particular destination."
Already running at scale

We've been using this for years. Just not for you.

Thematic's Community Review process uses this exact listener feedback mechanism to determine which songs get added to the platform. Every week, thousands of music fans respond to tracks with votes, ratings, and written reactions. That data drives our catalog decisions - and it's taught us what real listener signal looks like.

8,000+ responses per week · 1M+ active listeners · 220+ countries
Demand signal

Community Review lets us pre-vet creator interest in a song before it's licensed - not based on taste alone, but on whether creators would actually use it in their videos.

Early indicator

Songs with consistently high listener ratings in Community Review attract significantly more creator interest once they go live on the platform. High ratings are a leading signal, not just a score.

Predictive

Tracks that score highest in Community Review often trend before they're widely available on streaming platforms. We see the signal before the charts do.

The point

The infrastructure is built. The panel is active and motivated. Soundcheck puts that same mechanism to work for your release strategy - targeted to your audience, designed around your questions.

Let's talk about your next release.

Soundcheck is available for select label and music marketing partners. Tell us about your project and we'll be in touch.

Get in touch →

We respond within 3 business days.