Ready to take on the ultimate creator challenge? Vlogmas (vlogging every day in December leading up to Christmas) has become one of the most beloved traditions in the YouTube community. It’s your chance to connect with your audience daily, grow your channel, and spread holiday cheer while building momentum heading into the new year.
But let’s be honest: committing to 25 days of consecutive content can feel overwhelming. Between planning, filming, editing, and uploading daily, many creators start strong but struggle to finish. The good news? With the right strategy, Vlogmas doesn’t have to burn you out.
In this complete guide, you’ll learn exactly how to plan, execute, and actually enjoy your Vlogmas series. Whether you’re a seasoned vlogger or attempting daily holiday vlogging for the first time, these strategies will help you stay consistent, create engaging content, and make the most of the holiday season.
Let’s make Vlogmas 2025 your best one yet! 🎄
Table of Contents:
- What is Vlogmas?
- Why Creators Love Vlogmas
- How to Plan Your Vlogmas Series
- 25 Vlogmas Content Ideas
- Creating a Realistic Filming Schedule
- Essential Equipment for Daily Vlogging
- Editing Tips for Daily Uploads
- Finding the Perfect Music for Your Vlogmas Videos
- How to Avoid Vlogmas Burnout
- Promoting Your Vlogmas Series
- Vlogmas FAQs
What is Vlogmas?
Vlogmas is a YouTube tradition where creators upload a vlog (video blog) every day throughout December, typically from December 1st through December 25th. Think of it as an advent calendar, but instead of chocolate, your audience gets daily video content from you.
The Origins of Vlogmas
Vlogmas started in the early 2010s when YouTubers wanted to create special holiday content and challenge themselves with daily uploads. Creators like Zoella, Alfie Deyes, and the Shaytards popularized the trend, and it’s grown into one of YouTube’s most anticipated annual events.
What Makes Vlogmas Different from Regular Vlogs?
🎄 Daily uploads: Unlike typical weekly or bi-weekly vlogs, Vlogmas means posting every single day
🎄 Holiday theme: Content centers around the Christmas season, festive activities, and year-end reflections
🎄 Community building: The daily format creates a ritual for viewers who check in each morning or evening
🎄 Behind-the-scenes: The vlogs tend to be more casual and personal, showing real holiday preparations and daily life
Why Creators Love Vlogmas
Vlogmas isn’t just a fun tradition – it’s a strategic way to grow your channel and connect with your audience.
Benefits of Doing Vlogmas
Massive Channel Growth Potential
Daily uploads mean 25 opportunities for your content to be discovered. The YouTube algorithm rewards consistency, and Vlogmas delivers that in spades. Many creators see their biggest subscriber growth during Vlogmas.
Builds Stronger Audience Connection
When viewers tune in daily, they feel like they’re part of your holiday season. This daily ritual creates loyalty and turns casual viewers into dedicated fans.
Develops Your Content Creation Skills
Creating 25 videos in 25 days forces you to become faster, more efficient, and more creative. You’ll end Vlogmas as a significantly better creator.
Seasonal Search Traffic
“Vlogmas” searches spike dramatically in November and December. By participating, you tap into this seasonal interest and attract new viewers searching for holiday content.
Sets You Up for the New Year
The momentum you build during Vlogmas carries into January. Plus, you’ll have proven to yourself (and your audience) that you can show up consistently.
How to Plan Your Series
Success in Vlogmas starts with solid planning. Don’t wait until December 1st to figure out your strategy.
Start Planning in October or November
🎃 October: Decide if you’re doing Vlogmas and commit to it
🦃 November: Plan content ideas, batch film intros/outros, stockpile footage, organize your schedule
🎄 Early December: Start strong with pre-filmed or easier content days
Define Your Vlogmas Theme or Angle
Having a cohesive theme makes planning easier and helps your series stand out.
Popular Vlogmas themes:
- Life Vlogmas: Daily life, holiday prep, cozy moments
- Behind-the-scenes creator Vlogmas: Show your creative process and business
- Challenge Vlogmas: Attempt something new each day
- Budget Vlogmas: Holiday activities on a tight budget
- Family Vlogmas: Focus on family traditions and togetherness
- Travel Vlogmas: Document holiday trips or visiting family
Your theme doesn’t need to be rigid, but having a general direction helps maintain consistency.
Set Realistic Expectations
🎄 Be honest about your schedule: If you work full-time, have family commitments, or travel during December, plan accordingly
🎄 Know your content style: Don’t force yourself into highly produced videos if that’s not sustainable daily
🎄 Decide on video length: 5-10 minutes is perfect for daily vlogs. Don’t stress about making each one 20+ minutes
Create a Content Calendar
Map out all 25 days (or however many you’re committing to) before December 1st.
What to include:
- Specific content ideas for each day
- Filming location/requirements
- Any special props, ingredients, or materials needed
- Backup plans for days when plans fall through
✅ Pro Tip: Plan your most complex or time-intensive videos for weekends when you have more time to film and edit.
25 Vlogmas Content Ideas
Stuck on what to film? Here are 25 Vlogmas video ideas to fill your calendar:
🎄 Festive Activities
- Decorating for Christmas – Document putting up your tree, lights, and decorations
- Holiday baking – Make cookies, gingerbread houses, or festive treats
- Gift wrapping session – Wrap presents while chatting with your audience
- Holiday shopping vlog – Show your gift shopping adventures (in-store or online)
- Drive around looking at Christmas lights – Film neighborhood light displays
☕ Cozy Content
- Morning routine in December – Start the day with cozy vibes
- Hot chocolate bar creation – Set up a DIY hot cocoa station
- Holiday movie marathon – Watch and react to Christmas classics
- Cozy night in routine – Show your evening wind-down with holiday touches
- Reading by the fireplace – Share holiday books or reflect on the year
🎨 Creative Projects
- DIY holiday decorations – Create handmade ornaments or decor
- Handmade gift tutorial – Make gifts for friends and family
- Holiday card making – Design and create Christmas cards
- Room makeover for the holidays – Decorate your space festively
- Thrifting for holiday finds – Hunt for vintage decorations or gift items
💭 Personal Content
- Year in review – Reflect on your biggest moments from the year
- 2025 goals and resolutions – Share what you hope to achieve
- Q&A while decorating – Answer viewer questions during a festive activity
- Day in the life – Regular daily routine with holiday touches
- Get ready with me: Holiday party edition – Glam up for a seasonal event
🎁 Community & Tradition
- Family traditions – Share and participate in your family’s holiday rituals
- Secret Santa reveal – Open gifts or show what you bought others
- Holiday recipes from family – Make traditional dishes
- Volunteering or giving back – Show acts of kindness or charity work
- Christmas morning – Wake up and celebrate (your finale!)
Mix high and low effort days – Not every vlog needs to be elaborate. Some of your best content will be simple, authentic moments.
Creating a Realistic Filming Schedule
Daily uploads don’t necessarily mean filming every single day from scratch. Smart creators batch content and plan ahead.
The Two Approaches to Vlogmas
1. Film and Edit Daily (True Daily Vlogging)
Pros:
- Most authentic and spontaneous
- Content feels fresh and current
- Captures real moments as they happen
Cons:
- Most time-intensive
- Higher risk of burnout
- No buffer if you get sick or have emergencies
🎁 Best for: Experienced vloggers who have efficient workflows
2. Batch Film and Schedule (Strategic Vlogging)
Pros:
- Less stressful
- Built-in buffer for challenging days
- More time to ensure quality
Cons:
- Less spontaneous
- Content might feel less “in the moment”
- Requires strong November planning
🎁 Best for: Creators balancing their filming & posting schedules with work or other commitments
🤝 Recommended Hybrid Approach
Pre-film 5-7 videos in November:
- Holiday hauls
- Decorating videos
- Gift guides
- Holiday planning content
Film most content 1-2 days ahead:
- Gives you editing time without daily pressure
- Captures timely moments
- Provides small buffer for unexpected events
Keep 2-3 “emergency” vlogs ready:
- Cozy chats
- Q&As
- Simple day-in-the-life footage
This hybrid approach gives you the best of both worlds: authenticity plus sustainability.
Essential Equipment for Daily Vlogging
You don’t need professional gear to create successful Vlogmas content, but a few key items make the process easier.
📸 Camera Options
Smartphone (iPhone, Samsung Galaxy):
- Most accessible option
- Great quality for vlogs
- Always with you
Compact vlog camera (Canon G7X, Sony ZV-1):
- Designed specifically for vlogging
- Flip screen for framing yourself
- Better low-light performance than phones
DSLR/Mirrorless (Canon M50, Sony A6400):
- Highest quality
- Interchangeable lenses
- More professional look
For Daily Vlogging: Your smartphone is perfectly fine! Most successful Vlogmas series are filmed on phones.
🎙️ Audio
Built-in camera/phone mic: Acceptable for casual vlogs
Lapel/lavalier mic (Rode Wireless GO): Clips to your shirt for clear audio
Shotgun mic (Rode VideoMicro): Mounts on camera for better directional audio
✅ Pro Tip: Good audio matters more than perfect video. Invest in at least a basic external mic if possible.
💡 Lighting
Natural light: Film near windows during daytime (free and flattering)
Ring light: Affordable and perfect for sit-down talking segments
LED panel: Portable and versatile for various situations
🔋 Accessories
- Tripod or phone holder – For static shots and filming yourself
- Extra batteries and SD cards – Never run out mid-vlog
- Portable charger – Keep your phone powered all day
- Gimbal (optional) – Stabilizes walking/moving shots
Remember: Don’t let equipment hold you back. Start with what you have and upgrade as you go.
Editing Tips for Daily Uploads
Editing 25 videos in 25 days requires efficiency. Here’s how to streamline your editing workflow.
Keep It Simple
For Vlogmas, “done” is better than “perfect.” Your audience values consistency over flawless production.
Create an Editing Template
Set up a template with:
- Intro sequence (your Vlogmas intro)
- Lower thirds for text
- Transition presets
- Color correction settings
- Outro/end screen
Use this template for every video to save time setting up.
Batch Similar Tasks
Edit multiple videos at once:
- Color correct all footage from the same location together
- Add music to all videos in one session
- Create all thumbnails at once
Use Keyboard Shortcuts
Learn the essential shortcuts in your editing software (Premiere Pro, Final Cut, DaVinci Resolve, CapCut). This alone can cut editing time in half.
Don’t Over-Edit
Focus on:
- Cutting out dead space and long pauses
- Adding music
- Including text for context
- Smooth transitions between scenes
Skip:
- Complex effects
- Heavy color grading
- Elaborate graphics (unless it’s your brand)
Set Time Limits
Give yourself a maximum editing time per video (e.g., 1-2 hours). When time’s up, export and move on. Perfectionism is the enemy of daily uploads.
✅ Pro Tip: Edit while you’re filming if possible. Import footage at night, do a rough cut, then finalize the next morning. This keeps you ahead of schedule.
🎶 Finding the Perfect Music for Your Vlogmas Videos
Music is essential for creating the cozy, festive vibe that makes Vlogmas videos so enjoyable to watch. But using the wrong music can get your videos copyright claimed or muted, killing your hard work.
Why Music Matters for Vlogmas
🎄 Sets the holiday mood: Festive background music instantly creates that Christmas feeling
🎄 Covers awkward silence: Keeps energy up during transitions and B-roll
🎄 Maintains pacing: Music helps your vlogs feel dynamic and engaging
🎄 Creates your signature sound: Consistent music choices help build your brand
The Copyright Problem with Holiday Music
Here’s the catch: most popular Christmas songs (Mariah Carey, Michael Bublé, classic carols) are heavily copyrighted. Using them in your videos will result in:
- Copyright claims
- Ads placed on your videos (revenue goes to rights holders, not you)
- Videos muted or blocked in some countries
- Potential copyright strikes
Even “royalty-free” sites often have licensing restrictions that don’t cover YouTube monetization.
The Solution: Thematic’s Copyright-Safe Music for Vlogmas
This is where Thematic becomes essential for video creators.
Thematic provides thousands of high-quality, copyright-safe music tracks specifically curated for content creators. Every song is fully cleared for use on YouTube, TikTok, Instagram, and all major platforms – no copyright claims, no monetization issues, no stress.
Why creators choose Thematic:
- 🎄 Festive holiday music – Cozy, seasonal tracks perfect for December vlogs
- 🔒 100% copyright-safe – Never worry about claims ruining your videos
- 🤑 Keep your monetization – All ad revenue stays with you
- 🎵 Unlimited downloads – Use as many tracks as you need across all 25 vlogs
- ▶️ Organized playlists – Find the perfect vibe quickly (cozy, upbeat, chill, festive)
- 🙌 Real music from real artists – Not generic stock music
- 🆓 Free for creators – Start using Thematic at no cost
For your Vlogmas series, Thematic ensures:
- Consistent quality music across all your videos
- No last-minute scrambling for copyright-safe tracks
- Professional sound that enhances your content
- Peace of mind knowing your entire series is legally protected
Find Your Vlogmas Soundtrack
Thematic has curated specific playlists perfect for holiday vlogs. Check out our complete guide to the Best Free Music for Vlogmas Videos where you’ll find:
- Top festive tracks for cozy vlogs
- Upbeat music for holiday activities
- Chill background music for morning routines
- How to choose music that matches your vibe
Don’t let copyright issues ruin your Vlogmas. Use Thematic to protect your content and keep all your videos safe for years to come.
How to Avoid Vlogmas Burnout
Daily uploads are demanding. Here’s how to maintain your energy and enthusiasm all month.
Set Boundaries
🎄 You don’t have to film everything: Some moments can stay private
🎄 It’s okay to have “lazy” days: Low-key vlogs are often fan favorites
🎄 Protect your sleep: Don’t stay up until 3am editing every night
Build in Rest Days
Consider just doing 12 Days of Vlogmas or posting on weekdays only:
- Film Monday-Friday, take weekends off
- Do December 1st-12th instead of the full 25 days
- Skip December 24-25 to spend time with family
Do what works for you.
Simplify When Needed
Quick vlog ideas for tired days:
- Film your morning coffee routine (5 minutes of footage)
- Show what you’re wearing (OOTD)
- Chat while doing a simple task (dishes, laundry, etc.)
- React to something on your phone
- Quick life update while sitting on your bed
Batch Tasks
Do repetitive tasks in bulk:
- Film all your intros at once
- Create all thumbnails in one sitting
- Write all descriptions on a day you feel productive
- Schedule uploads in advance
Remember Why You’re Doing This
When motivation dips (and it will), remember:
- You’re building your audience
- You’re improving your skills
- Viewers genuinely look forward to your videos
- It’s only for one month
⭐️ Most importantly: If Vlogmas stops being fun and starts affecting your mental health, it’s okay to stop or adjust. Your wellbeing matters more than completing a YouTube challenge.
Promoting Your Vlogmas Series
Create great content, but don’t forget to promote it so people actually watch.
Announce Your Series in November
Build anticipation:
- Post on Instagram, TikTok, Twitter announcing your Vlogmas plans
- Create a countdown
- Ask followers what they want to see
- Tease your first few video topics
Optimize Each Video for Discovery
Vlogmas SEO basics:
- Include “Vlogmas” in your title (example: “VLOGMAS DAY 5: Holiday Baking”)
- Add “Vlogmas” and “Vlogmas 2025” to your video tags
- Write descriptions that include Vlogmas and holiday-related keywords
- Create eye-catching thumbnails with day numbers
Cross-Promote on Other Platforms
Instagram: Post clips as Reels with link in bio
TikTok: Share highlights with “full vlog on YouTube”
Instagram Stories: Daily reminders that your vlog is live
Pinterest: Create pins linking to your vlogs (great for evergreen traffic)
Engage with the Vlogmas Community
🎄 Comment on other creators’ daily videos: Build community and visibility
🎄 Use #vlogmas hashtags: Join the broader conversation
🎄 Collaborate: Film with other creators doing Vlogmas
Create a Playlist
Make a “Vlogmas 2025” playlist:
- Add each day’s video to the playlist
- Link to the playlist in every video description
- Viewers can binge-watch your entire series
FAQs about Vlogmas
Got questions about Vlogmas? Here are answers to what creators ask most.
When does Vlogmas start and end?
Traditional Vlogmas runs from December 1st through December 25th (Christmas Day), totaling 25 days of daily vlogs. However, many creators modify this to fit their schedule – some do 12 days, others do weekdays only, and some continue through New Year’s Eve.
Do I have to vlog every single day?
No! While traditional Vlogmas is daily uploads, you can adapt it to your schedule. Popular variations include:
- Vlogmas Weekdays: Monday-Friday only
- 12 Days of Vlogmas: December 14-25
- Every Other Day Vlogmas: 12-13 videos throughout December
- Weekend Vlogmas: Saturdays and Sundays only
Choose what’s sustainable for you. Consistency matters more than hitting an arbitrary number.
What if I’m not good at vlogging?
Vlogmas is actually a great way to become good at vlogging! The daily practice forces rapid improvement. Start with simple vlogs and don’t worry about perfection. Your audience will appreciate authenticity over polish, especially during the busy holiday season.
How long should each Vlogmas video be?
Most successful Vlogmas videos are 5-15 minutes long. This length is:
- Short enough to watch during coffee or lunch breaks
- Long enough to feel substantial
- Manageable to film and edit daily
Don’t stress about hitting a specific duration. Let your content determine the length naturally.
Can I do Vlogmas if I have a full-time job?
Absolutely! Many successful creators work full-time. Keys to making it work:
- Batch film on weekends
- Keep videos short and simple on weekdays
- Film quick morning or evening routines
- Build a buffer of pre-filmed content
- Be realistic about your capacity
What equipment do I need for Vlogmas?
You can do Vlogmas with just your smartphone. That’s it. Optional additions that help:
- Tripod or phone holder
- External microphone
- Ring light for indoor filming
- Portable charger
Don’t let equipment limitations stop you from starting.
How do I come up with 25 days of content?
Use the content ideas list in this guide as a starting point. Mix different types of content:
- Holiday activities (baking, decorating, shopping)
- Daily routines with festive touches
- Behind-the-scenes creator life
- Year-end reflections and planning
You don’t need 25 completely unique ideas – variations on themes work great.
What if I miss a day?
It happens! Options when you miss a day:
- Acknowledge it: “Yesterday got away from me, but here’s today!”
- Post two videos: Catch up if you can
- Skip it and keep going: Don’t let one miss derail the whole series
- Post late: Better to post a few hours late than not at all
Do your best and keep moving forward.
Should I monetize my Vlogmas videos?
If you’re eligible for the YouTube Partner Program, yes – monetize your videos! However, ensure you’re using copyright-safe music (like tracks from Thematic) so you don’t lose monetization to copyright claims. Holiday content often gets higher CPMs, so Vlogmas videos can be quite profitable.
How do successful Vlogmas creators avoid burnout?
Strategies from experienced Vlogmas vloggers:
- Pre-film 5-10 videos in November
- Keep some vlogs simple (5-minute morning routines)
- Build in easier filming days (don’t plan complex content for every day)
- Batch edit multiple videos at once
- Ask for help (partner, friend, or family can film you)
- Remember it’s temporary (just one month)
Make Vlogmas 2025 Your Best Yet
Vlogmas is more than just a YouTube trend – it’s an opportunity to challenge yourself creatively, grow your channel, and connect with your audience in a meaningful way during the holiday season.
Here’s your Vlogmas action plan:
- Decide if you’re committing to Vlogmas (full 25 days or a modified version)
- Start planning in October/November with your content calendar
- Get your music sorted with copyright-safe tracks from Thematic
- Batch what you can to reduce daily stress
- Keep it simple and remember that done is better than perfect
- Engage with the community and enjoy the process
- Be kind to yourself if things don’t go perfectly
The creators who succeed at Vlogmas aren’t necessarily the ones with the best equipment or the most elaborate content – they’re the ones who show up consistently, stay authentic, and remember why they started.
Will the experience be challenging? Yes. Will you be exhausted by December 25th? Probably. But will you grow as a creator, strengthen your audience connection, and create memories you’ll look back on fondly? Absolutely.
Ready to make Vlogmas magic? Here’s how to get started:
🎄 Download our Best Free Music for Vlogmas Videos guide
🎄 Sign up for Thematic‘s free copyright-safe music for all your vlogs
🎄 Start planning your content calendar today
You’ve got this! Here’s to a successful, fun, and festive Vlogmas 2025. 🎄🎥
We hope you enjoyed our ultimate guide on Vlogmas ✌️If you’re looking for more creator tools and resources, visit Thematic’s Creator Toolkit for additional resources on creating content – including starting a YouTube channel, thumbnail and channel art templates, best practices, and of course, great royalty free songs to use in your videos for free with Thematic.
This Complete Guide to Vlogmas is brought to you by Thematic Director of Partnerships, Stephanie Leyva
Stephanie Leyva sits at the intersection of music artists and content creators. As the Director of Partnerships at Thematic, Stephanie has worked extensively with the artist and creator community on the site to ensure success digitally, on the platform, and support their initiatives.
Over the past few years, she has led numerous trending music-driven influencer marketing campaigns for “Glitter” and “Supalonely (feat. Gus Dapperton” by BENEE, “Loneliness for Love” by Lovelytheband, “Checklist (feat. Chromeo)” by MAX and so many more. She’s worked alongside various labels such as Casablanca Records, Republic Records and Sony Music. Focused on empowering connections between content creators and music artists, Stephanie continues to lead the charge in innovative music discovery through social.
Stephanie is also the creator of the Bloom In Progress podcast – a podcast about personal growth, relationships and navigating life in your 20’s.
